Social Media Marketing - Consultant

Educational Qualification: Graduate/post-graduate in any discipline
Experience: 1 - 4 Years
Location: Permanent Work from Home
Shift: Day (12:30 PM to 9:30 PM)

Summary

Key Responsibilities

  • Implement and assist with on-page and off-page SEO tactics to improve organic search rankings and website traffic.
  • Conduct keyword research to identify opportunities for ranking improvements and optimize web content accordingly.
  • Manage and schedule posts across social media platforms (Facebook, Instagram, LinkedIn, etc.), ensuring consistent brand messaging.
  • Respond to social media comments, messages, and inquiries to maintain active and positive interactions with followers.
  • Use analytics tools (Google Analytics, social media insights) to monitor campaign performance and report on key metrics like traffic, engagement, and conversion rates.
  • Stay updated on SEO and social media trends to implement new strategies and techniques.

Requirements

  • Minimum of 1 year of experience in SEO, social media management, and basic ads (Google Ads, Facebook Ads, etc.).
  • Knowledge of SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
  • Proficiency in social media platforms and social media management tools (e.g., Hootsuite, Buffer).
  • Familiarity with paid advertising platforms like Google Ads, Facebook Ads, or Instagram Ads.
  • Strong communication skills, both written and verbal.
  • Ability to analyze data, provide insights, and optimize digital marketing efforts.
  • Self-motivated with the ability to work independently and as part of a team.

Preferred Skills (Optional but a Plus)

  • Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
  • Understanding Google Tag Manager and basic conversion tracking.
  • Knowledge of graphic design tools like Canva or Adobe Suite for creating social media posts.
  • Experience with influencer in marketing or content creation.

Benefits

  • We are offering permanent work from home model for this position and shift allowances if deployed at night shift.
Mandatory: Please review the job description and the business website : GetFriday